Buyers of small businesses do expect a seller to be forthright during the process and do require all information about the company to be presented to them at some point in the process. Using this is a guiding principle it would be prudent to organize a file of information that you believe will be useful to an investor. Try to anticipate what you would look for if you were buying a business. Although every investor is different, most will require financial statements, tax returns, equipment lists and so on.
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Track results – Find out what makes your customers click your links. Use a URL shortening service (such as that provided by ) to access click analytics and discover which links users click. Perhaps you will find that your customers are more likely to click links that house coupon codes rather than product information. Or, you might find … Read More